Episode details
World Service,3 mins
Will Baseball's cheating scandal strike out big money sponsors?
World Business ReportAvailable for over a year
The continuing revelations about how Major League Baseball teams broke the rules, by using technology to read the catcher's signs to the pitcher, could prompt the big companies that support the sport to take a walk. Major brands may not want to be associated with cheating. Lucas Logan, an assistant professor in communications studies at the University of Houston, tells the Ä¢¹½¶ÌÊÓƵ's Russell Padmore how teams like the Astros organised the cheating. (Picture: A baseball player with the Houston Astros. Copyright Tim Warner/Getty Images.)
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