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29 October 2014
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19.11.02

ABOUT THE Ä¢¹½¶ÌÊÓÆµ


Ä¢¹½¶ÌÊÓÆµ THREE to launch on 9 February 2003


Ä¢¹½¶ÌÊÓÆµ THREE - the new digital channel that will replace Ä¢¹½¶ÌÊÓÆµ Choice - will launch on Sunday 9 February 2003.


Stuart Murphy, the Controller of Ä¢¹½¶ÌÊÓÆµ Choice, confirmed the date to Ä¢¹½¶ÌÊÓÆµ staff.


He said: "Our research shows that Sunday is a key night for our audience and so we have decided to launch on Sunday 9 February.


"This is only three months away, and there is a lot to do on finalising the schedule for the channel, but we are really excited that Ä¢¹½¶ÌÊÓÆµ THREE will be on air so soon.


"Any channel that brings together comedian Dom Joly and a scientist like Dr John Marsden should stand apart in the multi-channel world."


Ä¢¹½¶ÌÊÓÆµ THREE will be a digital channel aimed at young adults, with a rich mixed contemporary schedule.


It will bring the best in new entertainment, comedy, contemporary drama and music to this young adult audience.


Enshrined in its multi-genre, public service remit is a strong commitment to Factual, News, Current Affairs, Science, Business and Ethics.


Notes to Editors


Ä¢¹½¶ÌÊÓÆµ unveils new logo for Ä¢¹½¶ÌÊÓÆµ THREE (16.10.02)


Ä¢¹½¶ÌÊÓÆµ welcomes approval for Ä¢¹½¶ÌÊÓÆµ THREE (17.09.02)


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