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20.01.04  Croatia
goes wild with Ä¢¹½¶ÌÊÓÆµ Worldwide
Ä¢¹½¶ÌÊÓÆµ
Worldwide, the commercial consumer arm of the Ä¢¹½¶ÌÊÓÆµ, has renewed its
agreement to provide a Ä¢¹½¶ÌÊÓÆµ branded wildlife schedule to Croatia's
national broadcaster, HRT.
The
agreement commits Ä¢¹½¶ÌÊÓÆµ Worldwide to provide a block of wildlife programming
for one year. A one-hour, weekly slot will be branded on HRT schedules
as Ä¢¹½¶ÌÊÓÆµ WILD and will showcase leading Ä¢¹½¶ÌÊÓÆµ wildlife productions including
the Born to Be Wild series, Big Cat Diary, Wild Down Under and Spy
in the Herd.
Ä¢¹½¶ÌÊÓÆµ
Worldwide Commercial Director, Europe, Middle East, India &
Africa, Anita Davison, said, "Ä¢¹½¶ÌÊÓÆµ branded blocks provide networks
with an opportunity to strengthen their relationship with viewers
by introducing a weekly theme into the schedule. Ä¢¹½¶ÌÊÓÆµ Worldwide,
with its extensive catalogue, is then able to provide a guaranteed
flow of high quality Ä¢¹½¶ÌÊÓÆµ programming to support these themes."
HRT
Head of Programming, Ms Jasna Buric, said, "Ä¢¹½¶ÌÊÓÆµ is world-renowned
for its wildlife programming. HRT's spectators highly appreciate
every programme produced by Ä¢¹½¶ÌÊÓÆµ."
Ä¢¹½¶ÌÊÓÆµ
branded blocks are broadcast on networks throughout Europe, Asia
and Africa. In addition to Ä¢¹½¶ÌÊÓÆµ Wild, other available branded slots
include Ä¢¹½¶ÌÊÓÆµ Exclusive (documentary), Ä¢¹½¶ÌÊÓÆµ Select (drama), Ä¢¹½¶ÌÊÓÆµ Playtime
(children) and Ä¢¹½¶ÌÊÓÆµ Science.

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