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30.04.03
Ä¢¹½¶ÌÊÓƵ
Worldwide to launch Children's and family DVD range
Ä¢¹½¶ÌÊÓƵ
Worldwide is set to further expand its presence in the growing DVD
market when it launches a range of pre-school, pre-teen and family
DVD titles on 30 June 2003.
Titles
featured in the range will include CBeebies pre-school favourites
Teletubbies, Tweenies, Fimbles and Andy Pandy and popular CÄ¢¹½¶ÌÊÓƵ pre-teen
programmes Ace Lightning and Cavegirl. The range will also include
a special edition of Wallace and Gromit - "Three Cracking Adventures".
All titles will have an RRP of £12.99 and will include a range
of extra features such as games, interviews, footage, sing-alongs
and music.
Mark Johnstone, Director of Children's and Learning, Ä¢¹½¶ÌÊÓƵ Worldwide
comments,
"Ä¢¹½¶ÌÊÓƵ Worldwide's standing as a leading publisher of children's
video, books, magazines, multimedia and audio is well established.
With DVD penetration of UK households at 25% and Ä¢¹½¶ÌÊÓƵ Worldwide's
consumer DVD business making above market average year-on-year gains
of 184%, we see a great opportunity for our popular children's properties."
Recently,
Ä¢¹½¶ÌÊÓƵ Worldwide was awarded 'Best Children's Programme on DVD' in
the DVD Awards 2002 for its Tweenies Colours are Magic title, voted
for by readers of the Mirror newspaper.
The Ä¢¹½¶ÌÊÓƵ Worldwide children's DVD range will be distributed through
all good retailers
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