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24 September 2014
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Ä¢¹½¶ÌÊÓÆµ Worldwide Press Releases



23.01.02

Ä¢¹½¶ÌÊÓÆµ Learning available for first time in The Netherlands

Ä¢¹½¶ÌÊÓÆµ Learning, a specially packaged and scheduled Ä¢¹½¶ÌÊÓÆµ 'mini-channel' for the international market, and Ä¢¹½¶ÌÊÓÆµ English programmes will be made available to viewers in the Netherlands via Albeda ETV.nl, a new educational cable TV channel launched today.

Ä¢¹½¶ÌÊÓÆµ Worldwide, the Ä¢¹½¶ÌÊÓÆµ's main commercial arm, will supply Albeda ETV.nl (an initiative of ROC Albeda College), with Ä¢¹½¶ÌÊÓÆµ Learning and Ä¢¹½¶ÌÊÓÆµ English programming such as Learning English with Ozmo and Computers Don't Bite.


Albeda ETV.nl is available on cable from January 25, initially in the Rotterdam area. The channel will provide locally produced and acquired programmes in Dutch, as well as Ä¢¹½¶ÌÊÓÆµ educational programmes in English. The Ä¢¹½¶ÌÊÓÆµ programming will go live on the channel from March.


At a press conference today in Rotterdam, Wayne Dunsford, Director of Channels, EMEIA, Ä¢¹½¶ÌÊÓÆµ Worldwide, notes the impact the partnership will have for viewers in The Netherlands. "Our partnership with Albeda ETV.nl will allow Dutch viewers to watch and use Ä¢¹½¶ÌÊÓÆµ educational programmes when they want. This is a positive development for the Ä¢¹½¶ÌÊÓÆµ in this important market where it already has a strong presence through its channels business. The deal also reflects the breadth, variety and quality of the Ä¢¹½¶ÌÊÓÆµ's educational programming content," says Dunsford.


Piet Boekhoud, Chairman of the Board of Directors, Albeda College added: "Through our educational television activities, along with other media possibilities, and with the help of the Ä¢¹½¶ÌÊÓÆµ, we can offer new chances to target groups who do not feel addressed by, or who cannot be reached by, the existing educational offering. Our Albeda ETV.nl offer is available to everyone, whenever they want it."


This is the first time that Ä¢¹½¶ÌÊÓÆµ Learning will be available in The Netherlands. Ä¢¹½¶ÌÊÓÆµ Learning offers a range of enriching educational programmes, including everything from Learning for Schools and the Open University to Learning English and other languages, plus history, science and business. A vital learning resource, Ä¢¹½¶ÌÊÓÆµ Learning can be watched and taped, allowing viewers to study when they want.


Ä¢¹½¶ÌÊÓÆµ English programmes provide viewers of all ages with an entertaining and informative curriculum for learning the English language. At beginner's level (5-9 years old), there's Learning English with Ozmo, a magazine-style show, in which puppet presenters introduce language and Ä¢¹½¶ÌÊÓÆµ archive material. There's also Ä¢¹½¶ÌÊÓÆµ Kids English Zone (5-10 years), Ä¢¹½¶ÌÊÓÆµ Teen English Zone (11-16 years) and Ä¢¹½¶ÌÊÓÆµ English Zone (adults), offering dedicated programming tailored to specific language levels.


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